The first step in implementing sales technology is not to buy software
If you don't know where you are going every software will not lead you there. Implementing sales technology can only be successful if you prepare for it.
David C. Baker: Secret Tradecraft of Elite Advisors
How to be one of Elite Advisors. How to build a sustainable, impactful and enjoyable consultancy business, especially one-man consultancy. A book from David C. Baker
Thomas Erikson: Surrounded by idiots; The Four Types of Human Behaviour
Four types of human behaviour: green, red, blue and yellow. Which one are you. Understanding others is a key to good life.
Robert Greene: The Laws of Human Nature
The Human Nature can be observed through history and some patterns are always present. Robert Greene is writing about them.
Daron Acemoglu, Simon Johnson: Power and Progress; Our thousand-year struggle over technology and prosperity
Progress and technology is not the same. If we want technology to improve conditions for everybody, some preconditions must be fulfilled.
Maja Daraboš: Evolucija konkurentske prednosti
Evolucija konkurentske prednosti dovjela je u situaciju hiperkonkurencije, u kojoj se traži brzina i inovativnost. I to više puta.
Bill Matassoni: Marketing Saves the World; Stories about why capitalism works
Marketing in consulting is hard, the author was in McKinsey and BCG and creating new dimensions in market-space is his approach.
Todd Caponi: The Transparent Sales Leader
The Transparent Sales Leader is utilizing Five F's framework to improve sales leadership based on transparency.
Alex Moyle: Business development culture; Taking sales culture beyond the sales team
Business development culture is connection between customer-centric approach and internal cooperation of marketing, sales and customer service.