The first step in implementing sales technology is not to buy software
If you don't know where you are going every software will not lead you there. Implementing sales technology can only be successful if you prepare for it.
Lipi Sarkar, Vinnie Bansal: Building a Digital Future
How to create digital transformation for your company by utilizing the great Microsoft business application platform Dynamics 365. A good overview on what is needed, for success in digital world.
Marc Benioff, Carlye Adler: Behind the Cloud
SaaS model By igniting the SaaS industry and then offering its Platform-as-a-Service, salesforce.com has spawned an ecosystem of countless new companies. It... Read More
Francis Buttle: Customer relationship management; Concepts and technologies – second edition
Customer relationship management – general There are four types of CRM: Strategic – focused upon development of a customer-centric business culture. Operational... Read More
Prodaja – samotni jezdeci po pokrajini strank ali uporabniki modernih orodij in zaključevalci poslov?
Usage of sales support tools and importance of proper strategy setting
Microsoft “Daily recommendation” – CRM added value enrichment
Listening to an event from Microsoft, that address digital transformation of marketing and sales, I finally heard about real life usage of... Read More
Moderni skrbnik strank
Kako uspeti kot moderni skrbnik strank v spreminjajočem se okolju? Digitalizacija in aplikacija naprednih tehnologij, sta prinesli v življenje skrbnika stranke razdiralno... Read More
John A. Goodman: Customer Experience 3.0; High-Profit Strategies in the Age of Techno Services
If you want to deliver an end-to-end Customer Experience (CE) with mesaurable financial payoff, you need to use aggresive services and technology... Read More
Bob Suh: Sales Teams Aren’t Great at Forecasting. Here’s How to Fix That
In his article Sales Teams Aren’t Great at Forecasting. Here’s how to Fix That in HBR: Article in HBR Bob Suh is... Read More