Jeanne M. Brett, Tyree D. Mitchell: Searching for Trust in the Global Economy
Different cultures have different approach to estimating trust in business. This is a great book about how four different cultures search for Trust in Global Economy.
Is buying a business application a date with potential happy ending or a honeymoon of the long-term relationship?
Why buying a business application is not a finite decision but an infinite one and why you should set your RFP in this way.