Jacco Van der Kooij, Fernando Pizzaro: Blueprints for a SaaS Sales Organization
Selling in traditional solution world is not the same as high velocity, recurring transactions SaaS sales model. If you want to get it right and understand Millennials check the book.
Enamul Haque: The Ultimate Modern Guide to Artificial Intelligence
AI is umbrella concept, Machine learning is a part of it and Deep Learning is promising a bright future. Nice overview about what AI is all about.
Jace An: 77 building bloks of digital transformation
Digital transformation in the most structured way from Jace An. List of 77 digital capabilities and how to measure them.
Justin Michael and Tony Hughes: Tech-Powered Sales
Future of sales is tech-powered sales and with 33% of sales rep gone, SE platform augmented with human insight will be the future.
Fred Geyer, Joerg Niessing: The Definitive Guide to B2B Digital Transformation
Every B2B company will soon face the same challenge as B2C companies, they will need to raise their digital game. The book is about how to do that.
Sunil Gupta: Driving Digital Strategy
Driving digital strategy is about your business model, your value chain, your customers and your organization. Digital transition is never easy.
Stephan Kaiser, Max Josef Ringlstetter: Strategic Management of Professional Service Firms
This book is a great overview of what counts in management of Professional services companies. From how to manage people to how to manage business.
Harley Manning, Kerry Bodine: Outside in; The Power of Putting Customers at the Center of your Business
How to build sustainable practices to maximize Customer experience. This book is all about that.
Eisha Tierney Armstrong: Productize
Productize services. If professional services companies want to move from customized services to product sales, this is a book for them.