Cory Bray, Hilmon Sorey: The Sales Enablement Playbook
Sales Enablement Is an Ecosystem Sales Enablement is the concept of extending a prospect-centric mindset to all departments within an organization. Sales... Read More
Francis Buttle: Customer relationship management; Concepts and technologies – second edition
Customer relationship management – general There are four types of CRM: Strategic – focused upon development of a customer-centric business culture. Operational... Read More
Mark Roberge: The Sales Acceleration Formula
The whole idea of innovation is that it gives you a competitive breathing space. In the good old days, a decent innovation... Read More
Standard ali specifika
Microsoftov korak k standardu V svoji novi vlogi sem ob spoznavanju Microsoftove programske opreme, ki je namenjena podpori poslovanja podjetjem, naletel na... Read More
Rana Foroohar: Don’t Be Evil; The Case Against Big Tech
Data economy and Big Tech How did we get here? How did we get from a world where “information wants to be... Read More
Thomas Lah & J.B. Wood: Technology-as-a-Service Playbook
Disruption Happens XaaS is not just technology that is priced by the month and hosted in the cloud. It’s just a new... Read More
Kvalitetne prodajne priložnosti
Cilj prodaje Končni cilj vsake prodajne aktivnosti je sklenitev dobrega posla, ki vodi v dolgotrajno poslovno razmerje. Toda pot do uspešne prodaje... Read More
Dave Conklin: Lost At 30,000 Feet; A Business Leader’s Guide To Understanding & Navigating The Complicated Digital Business Growth Landscape
Great book about digital business issues and challenges and how to understand digital landscape as business leader, to make your company successful.
John Battelle: The Search; How Google and Its Rivals Rewrote the Rules of Business and Transformed our Culture
How and why search industry developed as it did and how Google took control of it.