Steven van Belleghem: Ko digitalno postane človek; Transformacija odnosov s kupci
Steven van Bellegehem je avtor, ki se veliko ukvarja s prehodom iz analognega v digitalni svet in v tej knjigi se dotakne potrebe, da se digitalna operativna odličnost opremi s človeško transformacijo.
Steven van Belleghem: Od izkušnje stranke do bivše stranke; Kaj se zgodi, ko stranko odstranimo iz nakupne poti
Nekaj misli iz knjige Steven van Belleghema, ki so jo v slovenščino prevedli pri Frodx.
Zaupanje kot temelj prodajnega odnosa
Članek o tem, da je potrebno biti pazljiv v gradnji zaupanja v poslovnem odnosu in kako lahko prenesemo del odgovornosti na tehnologijo in tako povečamo učinkovitost, ne da bi kompromitirali zaupanje.
Aaron Ross, Marylou Tyler: Predictable Revenue, Turn Your Business Into a Sales Machine with The $100 Million Best Practices of Salesforce.com
Great book from Aaron Ross, creator of Sales Force outbound sales model, in which he explain how to approach sales and different roles inside of it, to make the most efficient approach to the market.
Philip Larrey: Connected World; From Automated Work to Virtual Wars: The Future, by Those Who are Shaping it
Proffesor Larrey is interviewing people from different areas like technology, advertising, teenagers, catholic church, professors to get their view on human-machine relationship, future that we face, threats in today's world and can we use technology to make our life better.
Mark Gainey – Strava, Inch Wide, Mile deep
Mark Gainey is one of the founders of Strava and in his podcast speech on Standford series he is talking about drivers... Read More
Čas za preverjanje predpostavk in kako kriza lahko loči potrebe od želja
How companies can use crisis situation to rethink their assumptions, check their health and use this times to prepare themselves for transition into new reality.
Richard R. Lindsey, Barry Schachter: How I Became a Quant; Insights from 25 of Wall Street’s Elite
Authors talked to 25 people that are working as "quants" in their career. They write about how they became quants, challenges they have, reality of Wall Street life and questions they faced in their work. Interesting insight into life of quant from their perspective.
Podjetništvo – prodaja in sposobnost najti zunanjega izvajalca za delo
Razmišljanje o tem, zakaj je pomembno uporabljati tehnologijo, da z ljudmi kreiraš vrednost, tam kjer šteje.