Cole Nussbaumer Knaflic: Storytelling with data; A data visualization guide for business professionals
There are six elements that are important for good storytelling: Understand the context Choose an appropriate visual display Eliminate clutter Focus attention... Read More
Robin Lewis, Michael Dart: The New Rules of Retail; Competing in the World’s Toughtest Marketplace
We are in living in the age where value is understood differently. This is driving transformation of the retail, wholesale and manufacturing.... Read More
Nick Hobbie: Data for Executives; How to influence stakeholders and achieve success
Data presentation is a combination of three things: Data analytics: includes gather, clean and prepare data. Creative design: can be broken into... Read More
Matthew Dixon, Brent Adamson: The Challenger Sale; Taking Control of the Customer Conversation
History of sales The history of sales has been one of steady progress interrupted by a few real breakthroughs. First breakthrough was... Read More
David L. Rogers: The Digital Transformation Playbook (Columbia Business School Publishing
Digital transformation is not about technology — it is about strategy and new ways of thinking. The Five Domains of Digital Transformation:... Read More
Thomas H. Davenport, Jeanne G. Harris: Competing on Analytics; The New Science of Winning
Why do analytics Netflix is one of analytical competitor. Its CEO Reed Hastings has a master’s in computer science from Stanford. They... Read More
Cory Bray, Hilmon Sorey: The Sales Enablement Playbook
Sales Enablement Is an Ecosystem Sales Enablement is the concept of extending a prospect-centric mindset to all departments within an organization. Sales... Read More
Francis Buttle: Customer relationship management; Concepts and technologies – second edition
Customer relationship management – general There are four types of CRM: Strategic – focused upon development of a customer-centric business culture. Operational... Read More
Mark Roberge: The Sales Acceleration Formula
The whole idea of innovation is that it gives you a competitive breathing space. In the good old days, a decent innovation... Read More