Zaupanje kot temelj prodajnega odnosa
Članek o tem, da je potrebno biti pazljiv v gradnji zaupanja v poslovnem odnosu in kako lahko prenesemo del odgovornosti na tehnologijo in tako povečamo učinkovitost, ne da bi kompromitirali zaupanje.
Aaron Ross, Marylou Tyler: Predictable Revenue, Turn Your Business Into a Sales Machine with The $100 Million Best Practices of Salesforce.com
Great book from Aaron Ross, creator of Sales Force outbound sales model, in which he explain how to approach sales and different roles inside of it, to make the most efficient approach to the market.
Cena nezasledovanih priložnosti
Razmišljanje o tem kako postaviti dobre prodajne ekipe, katere pristope uporabiti in kako oceniti kaj v prodaji deluje.
Matt Mochary: The Great Ceo Within, the tactical guide to company building
Author is successful founder from Sillicon Valley and in his book, he is giving valuable advices to anybody who wants to go into enterpreneurship and how to deal with complexity of managing, financing and developing a company.
Prodajalci ljubijo denar? Sredstva ali prihodki.
V pogovoru o motivaciji zaposlenih v prodaji, sem velikokrat slišal argument, da morajo prodajalci videti, kako bodo veliko zaslužili, ker imajo prodajalci... Read More
Podjetništvo – prodaja in sposobnost najti zunanjega izvajalca za delo
Razmišljanje o tem, zakaj je pomembno uporabljati tehnologijo, da z ljudmi kreiraš vrednost, tam kjer šteje.
Stephen Baker: Numerati; Spoznajte numerate, oni vas že poznajo!
Numerati is a book from Stephen Baker, about time when mathematicans will look for models to estimate people and their behaviour. This approach can help us a lot, if we understand it. But it will also increase pressure on privacy and ethnical issues.
Prodaja – samotni jezdeci po pokrajini strank ali uporabniki modernih orodij in zaključevalci poslov?
Usage of sales support tools and importance of proper strategy setting
Pam Didner: Effective Sales Enablement; Achieve sales growth through collaborative sales and marketing
Sales enablement Sales teams need to understand how to leverage technology and their customers’ content to create win-win marketing scenarios. Role of... Read More