Amy Cuddy: Prisotnost
Moč nam omogoča prisotnost. Prisotnost je stanje, ki vodi do polne angažiranosti. Samozavest brez vzvišenosti.
Rebecca A. Fannin: Tech Titans of China
Tech Titans of China are not only BAT (Baidu, Tencent and Alibaba). TDM (Toutiao, Meituan and Didi) are coming. And China is winning in some tech areas.
Stephen G. Diorio, Chris K. Hummel: Revenue Operations
Revenue operations is about aligning sales, marketing and customer service to improve monetization of all your customer-facing assets and customer experience.
How do you feed your sales Cerberus (marketing, sales, customer service)
Marketing, sales and customer service are three heads of selling monster called Cerberus. Your role as a sales manager is to play Hercules.
Kit Sadgrove: Copywriting Frameworks, Formulas and Checklist
Copywriting frameworks, formulas and checklists is structured book that offers quick introduction to the world of copywriting.
Brian Klass: Fluke; Chance, Chaos, and Why Everything We Do Matters
Fluke is the book about uncertainty of our world and how to accept is. Chaos theory can help us. We control nothing and influence everything.
Jeremy Koudri: Coaching Questions for Every Situation
Coaching questions is not only a book about coaching, but is a collection of strong questions for a lot of situations, including sales.
Maja Voje: Go-To-Market Strategist
Go-to-market strategy is an art. In her book Go-To-Market Strategy, Maja Voje is trying to bring that art a little closer to ordinary mortals.
Think, Say, Do … people are not 1 or 0 (context and interests)
People are not simple. People think, say, do ... but not always all three actions are the same. How to understand people better and be successful in selling.
